BRAND ANALYTICS

Don’t guess. Predict brand exposure


Track what’s seen. Improve what matters.
‍Brainsight’s AI-powered analytics analyze your videos on logo visibility, placement, and viewer attention, helping you to maximize brand exposure and engagement in every frame.

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Maximize Brand Exposure with brand tracking: Know exactly when and where your logo/brand appears in a video and how much attention it receives.

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Optimize Brand Placement: Identify the best positions and durations to keep your brand in focus and improve recall.

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Prove Brand Impact: Use data-driven insights to measure brand visibility and justify ad spend with clear attention metrics.

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Hyundai TVC Example, Brainsight Analysis, Metrics Brand Tracking

Anticipate how your brand captures attention

Brand Visibility

Ensure your brand stands out. Measure how prominently and consistently your brand appears in visual content.

Brand Attention

See exactly where and how long viewers focus on your brand, leveraging predictive attention insights for maximum impact.

Time Till First Brand

Track how fast your brand is noticed and anchored—crucial for pre-rolls and fast-scrolling viewers.

Brand in first 2 and 5 seconds

Analyze whether your brand captures attention in the crucial instant attention window, based on intuitive viewing behavior.
Still from Nespresso Video, tracked with Brainsight's Brand Tracking (object- and text recognition).
Nespresso Video, tracked with Brainsight's Brand Tracking (object- and text recognition).
Nespresso Video, tracked with Brainsight's Brand Tracking (object- and text recognition).
Nespresso Video, tracked with Brainsight's Brand Tracking (object- and text recognition).
Nespresso on Mac. Brand Tracking / Logo Tracking with Brainsight.

See for yourself. Play around

Brainsight offers dynamic, shareable heatmap pages—perfect for showcasing video analyses to stakeholders outside your Brainsight-workspace. You can even brand them if you like. Or explore them right here to see what our Video Analyses look like in action. 😊

See Dynamic Heatmap Page

Brand Tracking Tutorial

In this product walkthrough, we'll show you how video content can be pretested and analyzed. Apart from heatmaps and peekthroughs for visual attention insights, it shows how your brand and key messages can be tracked in video content with object- and textrecognition.

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